URAP

Kwan Limbhasut

Alternants and Typos Effects on Chatbots' Perceived Humanness

As chatbots become more prevalent in many industries today, it is important to understand how people perceive and interact with this new innovation. This summer I will be conducting a study exploring how the implementation of alternants (i.e. “ahh” and “hmm”) and typos affect chatbots’ perceived humanness. Some dependent variables I will be exploring include the perception of the chatbot’s warmth, perception of helpfulness, favorable impression of a company, likeliness of future use, and perceived competence. From this research, we hope to gain a deeper understanding of the implications of this technology on today’s society.

Message to Sponsor

I would like to thank all the donors for allowing this research opportunity to be possible for so many students. This award truly means a lot to me. This award allows me to gain critical research skills that are very important for my dream of attending grad school. I am so excited about this summer and am extremely grateful for this opportunity. Thank you again for your benefaction.
  • Major: Psychology
  • Mentor: Juliana Schroeder/ Haas School of Business